Cozikids came to us with a brief in which they wanted to achieve a brand identity to assist younger age groups with their specialised mobility chairs. We brought to life 4 quirky playful characters (2 boys & 2 girls) that would be known as Jack, Jasmine, Annabelle & Charlie, who would become the names of the Chairs in the Cozikids range. Together, these characters were not only a family of four children but become a platform and a level that the children could interact and relate to.
Whilst continuing to work closely with Cozikids we can evolve the original project into becoming a recognisable brand in their market sector.
Name Creation / Logo Creation / Tagline Development / Brand Strategy / Graphic DNA / Brand Guidelines / Printed Material