Winmau, one of the world’s leading darts manufacturers, came to MeeCreative in order to gain some inspiration for their 2015 catalogue. Already working with their established page designs, they wanted some outsider perspective in order to move the designs forward.
Taking our own inspiration from modern, high-end sports catalogues, we started to produce a range of different page designs that contained the same vital information displayed in a variety of formats. After doing some more research (which – to an outsider – would have looked a lot like us playing several games of darts down the pub), we put the finishing touches on our designs and presented them to the company.
“We used Liam and the guys at MeeCreative to back up our internal design work, and they were a pleasure to work with. Honest and upfront, they took time to listen to what we wanted. I felt they showed great initiative in researching our marketplace and competitors before presenting the work we wanted, and completed everything on time with minimum hassle.”
Simon Hall – Head of Marketing, Winmau
The designs that Winmau felt were most effective for brochure usage were accepted; we look forward to seeing how they adapted them for use in their future publications.
Graphic DNA / Printed Material